April Awareness Days and Content Themes (2025)

Much of my content in April is about the start of Spring, with themes of renewal, going outside and starting new things.

As well as seasonally-themed content, there are also national (and international) awareness days that can be great to tie in with if they are relevant to your audience:

Awareness Campaigns for April 2025:

There are a few themes that stretch across the whole month, normally referenced in the first few days, but perhaps also an opportunity to create a series of posts or newsletters if they are especially on-topic:

World Autism Month

IBS Awareness Month

Bowel Cancer Awareness Month

Parkinson’s Awareness Month

Caesarean Section Awareness Month

Individual Awareness Days or Themed Weeks Within April:

Of course we also have individual days, weeks and fortnights as well. Here are just a selection that I think could be most useful for you:

1st April – April Fool’s Day

1st April – Walk to Work Day

2nd April – World Autism Awareness Day

7th April – World Health Day & Start of UK School Easter Holidays

10th April – National Siblings Day

15th April – World Art Day

18th April – Good Friday

20th April – Easter Sunday

21st April - Easter Monday

21st-27th April – Lesbian Visibility Week

21st – 28th April – International Dark Sky Week

April 22 - April 28 - Allergy Awareness Week

22nd April - Earth Day

27th April – London Marathon & New Moon

28th April – 4 May – National Gardening Week

29th April – International Dance Day

April 29 - May 5 - Maternal Mental Health Awareness Week

2025 Content Calendar

I've also put together a free download 2025 content ideas calendar PDF which you can have sent straight to your inbox here.

This is a combination of awareness days and content prompts to help you plan ahead so that you never run out of ideas or feel repetitive...

Need More Social Media or Content Support?

If you'd like to talk more about how to make your content creation feel easier and more natural, have a look at my Marketing Support pages and then email hello@strengthinfeathers.com or message me on Instagram to chat about what your business needs.

If you’ve got time to do a bigger ‘Spring Clean’ of your content - and how you feel about creating it - then you can explore my new ‘Re-Energise Your Content Workbook’ which you can download instantly and peruse through at your own pace. From 1st-6th April, you can get 20% off with the code SPRING.

Lovely things people have said about the workbook:

“​​This workbook really is re-energising! I feel I’ve reflected and looked at what it is that’s holding me back. It helped me to look internally at self-beliefs that stop me from being as successful as I’d like. I also feel I have analysed what kind of community I'd like to build which has helped me think about how and who to market to and what my message needs to be.”

“The questions felt really valuable and insightful without being pushy or complicated. I didn’t feel overwhelmed or alienated by any of them, which was something I was half expecting as marketing is not my 'thing'! THANK YOU!”

I really hope this beautiful Spring energy is helping you feel optimistic about your business this year… now is the time to harness it and get creative!

Most importantly, have a LOVELY April and I hope you get a chance to spend some time outdoors and feel the Spring sunshine on your skin!

Emily xx